ZEUS+DIONE x Le Bon Marché
Photo by Mara Desipris
THIS SPRING, THE CREATIVE GREEK BRAND ZEUS+DIONE WILL INVEST LE BON MARCHE RIVE GAUCHE.
Le Bon Marché invites the fashion and lifestyle Greek brand ZEUS+ΔIONE for a pop-up store during June 2019. Founded in 2012 by Dimitra Kolotoura and Mareva Grabowski, ZEUS+DIONE draws inspiration from Greek heritage to create authentic fashion collections. Since then, the two founders aim to revive and redefine local craftsmanship into modern luxury for an international audience. While the brand is introducing its first flagship store in Athens this May, it now invests Le Bon Marché Rive Gauche for an exclusive exhibition.
With a rich tradition rooted in mythology and symbolism, the design of the installation is naturally inspired by the traditional Greek loom. As an analogy for craftsmanship, heritage and innovation with its golden suspended threads structure and wooden floor, it’s the perfect setting to discover their emblematic pieces and exclusive capsule collection specially designed for Le Bon Marché including ready-to-wear, leather goods and accessories.
The exhibition will be presented in the Creators area on the 2nd floor of the Parisian store.
ZEUS+DIONE exhibition at Le Bon Marché from June 4th to July 1st, 2019.